The Broken Ecosystem

As industry veterans, we understand the frustrations sophisticated mobile advertisers suffer. We spend millions without a clue of where and how ads are displayed.

The root cause is inherent to the ecosystem. There is only two dominant of players in the game: walled gardens (self-attributing networks) and everyone else. Walled gardens have the power to dictate their terms and their rules. Everyone else is operating as a market middlemen, cutting a (non-disclosed) margin from “arbitraging” between buying and selling ads.

The practice of arbitraging media creates a number of incentive dis-alignments between vendors and their customers which form the root cause of most of the problems our industry faces today, like fraud, transparency issues and many more.

Bid Smarter
Bid Automatic
Bid with BidsMatic


BidsMatic is the product of years of development and asking ourselves, there must be a better way. We are a team of mobile ad-tech veterans who are passionate about disrupting big business and solving technological problems. We lowered the barriers of entry and built BidsMatic. We give developers the power to execute User Acquisition without fees, limitations and without a need to share your data.

We believe in data control, transparency and performance

We are committed to resolve this conflict of interest by giving advertisers transparency and control.

We created BidsMatic as a SaaS platform that enables you to take control and run your programmatic advertising in-house with unconditional transparency and a fair SaaS pricing model.

This way, you grow smarter over time, build your own IP, keep your data in-house and exceed your performance targets. You can spend more of your ad dollars on long term strategies using algorithms that align with your performance goals.

  • 1st Party Data

  • Transparent Fees

  • Build your own IP

  • In-House Data

  • Discover win rates

  • Strategy for all UA